Enable the best creative team to capture the world's attention.

Once upon a time, there was a small production agency. 5 people, one passion. Bold from the start, with grand visions. "The Idea of Justaddsugar was to create a place where a bunch of creative minds get together and focus on what they do best. CREATING. And now we are here." 5 years later – 5 became 70 people. But we are far from as good without our freelancers, who contribute a big part to our work, our spirit, and vibe.

We Create Content Brands.

CREW CALL VOL. 2

SWEET SPOT: CONTENT BRAND

A new format.

Here we go! Our crew event, which successfully kicked off in 2022 with a smaller version and 200 guests, is entering its second round. This year, too, we want to bring the freelancer community together and connect them again, as they are an important part of our daily work.

We have brought together 600 creative minds to talk about the future of digital storytelling. In October, we go into the next round: Crew Call Vol. 3 gets a little twist.

We take a close look at content brands and what exactly defines them. We create a platform and stage for the exchange of challenges that have arisen in the Age of Content and the new social reality for brands and will arise in the future.

We go from the State of Creativity through the transformation to the Content Brand and Grocery Retail Sector as Best Practice to the format of the future and the role that GenAI can play on the way to the future.

Crew Call Vol. 3 brings together social media leads and marketing managers to discuss and co-create the future of platforms, content, and technologies.